The Story of Root and Soil

Dear New Parent,
We see you.
The early days of parenthood are a beautiful whirlwind—filled with love, exhaustion, doubt, and moments no one truly prepares you for.
During pregnancy, support surrounds you.
 But once your baby arrives, something shifts.
Suddenly, you're expected to figure it all out on your own.
At Root and Soil, we exist for that exact moment.
Because the truth is simple:
 It takes a village to raise a child. And we’re here to be yours.

From One Mother’s Search to a Global Village
Root and Soil began in 2019, not as a business idea—but as a mother’s need.
Founded by Priyadarshini Krishnan, a mother and certified Newborn Care Specialist, the brand was born from a reality many modern parents silently face:

Like many, she found herself navigating motherhood alone.
Then came a moment that changed everything.
When her daughter Paridhi developed a stubborn rash, nothing on the market seemed to work. Product after product failed.
Out of options, she turned to something simple.
A bottle of hand-extracted coconut oil from a childhood friend’s farm.
The result? The rash disappeared overnight.
That moment wasn’t just relief.
 It was a realization.
 That nature already holds answers

  That we’ve moved away from simple, effective care

  That modern parenting doesn’t need more products—it needs better ones
And that’s where Root and Soil began.

What Started Small Is Now a Growing Village
From one mother’s search…
To a community of 4+ lakh families across 12+ countries
With 35+ thoughtfully created products, Root and Soil has grown into more than a brand.
It has become a support system for parents navigating real-life challenges.

Built for Real Parenting Moments
Root and Soil products aren’t made for shelves.
 They’re made for moments.

Because parenting doesn’t happen in perfect conditions.
 And care shouldn’t either.
Where Tradition Meets Evidence
At Root and Soil, tradition and science are not opposites.
They work together.
Every formulation is:

This balance ensures products are not just natural—but also effective and safe.
Our Philosophy: Less, But Better
In a world full of over-complicated baby care…
We chose simplicity.
Root and Soil follows one core belief:
 Less is more.

Because your baby’s body already knows how to grow, adapt, and heal.
Our role is not to interfere.
 It’s to support.
This approach is not just good for your baby.
 It brings clarity, confidence, and calm to you as a parent.
More Than Products. A Support System.
Root and Soil is not here to overwhelm you.
We’re here to:

Because deep down, you already know what your baby needs.
We just help you act on it—with confidence.
Our Promise to You
Parenting doesn’t come with a manual.
But you don’t have to do it alone.
At Root and Soil, we promise:

Backed by:

Built on Our NEST
Everything we do stands on four pillars:
N
E
S
T
Nurturig
Efficacy
Sustainabily
Transparency

Rooted in Love. Grounded by Soil.
To every parent who trusts us—thank you.
To those just discovering us—welcome.
Because when your baby feels safe, healthy, and comforted…
That’s when our journey with you truly begins.