Welcome to ROOT AND SOIL 

Every journey has a beginning. Ours began with a worried mamma. 🫡🚨

Long before Root and Soil became a babycare brand trusted by over 4,00,000+ parents, it was simply the story of one mother searching for an answer.

Our founder, Priya, was a first-time mamma raising her daughter, Paridhi, in a largely nuclear family. Like many new parents today, she didn't have grandparents around the corner, experienced neighbours dropping by, or a village to turn to whenever she had a question. Every rash, every cry, every sleepless night felt like a problem she had to solve on her own.

One day, stubborn rashes appeared on Paridhi's cheeks.

What started as a small concern quickly became a constant worry. Priya tried product after product, hoping each new bottle would finally be the one that worked. Every recommendation brought hope. Every disappointment brought more questions.

Nothing seemed to help.

Then came a call from her friend Meghala from Pollachi.

Instead of recommending another commercial product, Meghala sent something her own family had trusted for generations—a bottle of traditionally prepared coconut milk oil, handmade at her farm using an age-old recipe.

Priya wasn't expecting a miracle.

She was simply hoping for relief.

Within 24 hours, the redness had visibly reduced. The itching had completely stopped. Within three days, the rashes had disappeared.

And they never came back.

That single bottle changed more than her daughter's skin.

It made Priya pause and ask an important question:

When did we stop trusting the wisdom that cared for generations of babies before us?

Somewhere along the way, many timeless remedies had quietly disappeared from everyday parenting. Not because they stopped working—but because life became busier, families became smaller, and the knowledge once passed down from grandparents slowly faded away.

Parents today are expected to figure everything out themselves.

Search online.
Read conflicting opinions.
Try countless products.
Hope something works.

Parenting had become increasingly lonely.

Priya didn't want another generation of parents to feel that way.

She imagined a brand that could bring those forgotten, time-tested native recipes back into modern homes—prepared with the same care they once were, backed by thoughtful formulations, made safe for today's babies, and easy enough for busy parents to use every day.

A brand that didn't just sell products.

A brand that shared wisdom.

A brand that simplified parenting instead of complicating it.

A brand that reminded every parent that they weren't alone.

That vision became Root and Soil.

Every bottle we make is inspired by traditions that stood the test of time.

Every formulation is created with the belief that less is often more.

Every ingredient is chosen because it has earned its place through generations of trust—not trends.

And every conversation we have with parents is guided by one simple belief:

Parenting should never feel like something you have to figure out alone.

Today, what began with one worried mamma has grown into a community of 4,00,000+ families who believe in raising children with simpler, safer, and more thoughtful care.

Root and Soil isn't just our story anymore.

It's the story of every parent who chose to trust tradition again.

It's the story of every baby whose first years were cared for with recipes that have stood the test of time.

It's the story of a village that continues to grow—one family at a time.

Because products can care for babies.

But it takes a village to care for parents.

And that's the village we're building, together.

🌿 Bonding Begins Here.